A Unique Approach to Marketing
Roanoke North agents add new tools



Our agents use many powerful marketing tools: the area's only network TV real estate show, the highest quality magazine, and a comprehensive local website. Now four new marketing tools have been added to the traditional methods of marketing homes by agents at Long and Foster's Roanoke North office.

• Business Cards for homes: Each time one of our agents lists a property for sale, they now have the ability to reprint their business cards to feature that home. (See sample, above.) The cards are printed in one business day, and ready to stock in the home, provide to the Seller, and distribute to contacts. Many times a buyer will come from the owner's friends, neighbors, business associates or relatives, and handing out business cards for the home is a great way to spread the word. Your Roanoke North agent will provide these cards to you free of charge.

Market Updates: We can provide comprehensive statistical reports specifically about sales in your subdivision in or around the Roanoke Valley. These will be mailed every quarter in 2006, free of charge. Call 966-5700 and ask for Trina if you're interested in receiving them.

• Multimedia Marketing: Roanoke North agents have access to a wide variety of specialty tools that enable them to promote homes with cutting edge technology. These include the ability to create moving pictures with background music which helps present the home in it's best light. See an example (speakers on, please.)
• Blogging: It's all the buzz, and the Roanoke North office is using this technology to supplement traditional marketing avenues. Our Blog is featured in the Roanoke Times.

Our agents stay on the cutting edge, using their technological expertise to add extra value for the owner, each time they list a home.